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Category: Blog

The Multiplier Effect: Why you should include print magazines in media mix

A new study finds the inclusion of print magazines in media mix drives purchase intent. Survey Says: brands in print = more reader trust. Adding print magazines to any other media channel delivers stronger consumer brand affinity and purchase intent, greater than any other two main media channel combinations. The Multiplier Effect, a new study commissioned by magazine industry body Magazine Networks, has found combining advertising in print magazines with another main media channel has the power to help solve brand challenges such as building relationships with consumers and increasing purchase intent. The ad effectiveness study, conducted by research...

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June Preview

The next issue of Okanagan Life Magazine is in production. Don't miss out Your ad message will reach over 490,000 exposures over three months. Email: paul@okanaganlife.com Ad space deadline: May 1 See our Media...

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Progress Preview

Progress Magazine is in production. Don't miss out Your ad message will reach over 490,000 exposures over three months. Email: paul@okanaganlife.com Ad space deadline: Jan 22 See the Progress Media...

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We’re social at Okanagan Life, top tweets from the summer

Follow us at @OkanaganLifeMag on twitter. Here's our best tweet from August 2015, supporting the arts community in Kelowna. Buskers on Bernard returns to entertain this Thursday #Kelowna http://t.co/qh5yWtwCGj @parksalive @cityofkelowna — Okanagan Life (@OkanaganLifeMag) August 11, 2015 and a cheers to Okanagan wine makers Le Vieux Pin Winemaker Severine Pinte in house this friday Only 2 spots left...http://t.co/tZz5tDStk8 via @OkanaganLifeMag — M A ROYAL (@LeStUrbain) August 11, 2015 and a few others Regional Rail Trails Get Major Tourism Boost http://t.co/iN3nwbD4kV @totabc @destinationbc #okanagan — Okanagan Life (@OkanaganLifeMag) August 11, 2015 Let's see you pics @PenFarmMarket http://t.co/mVlCMBWgWL #Penticton #MeetMyMarket —...

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Sept Preview

The next issue of Okanagan Life Magazine is in production. Don't miss out. Your ad message will reach over 490,000 exposures over three months. Email: paul@okanaganlife.com Ad space deadline: Aug 10 See our Media...

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30,000 giveaway for small business okanagan

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