by Okanagan Life | Jun 15, 2012 | Paul's Voice
Forget everything you thought you knew about advertising … “The most effective advertisements are the ones consumers don’t even realize they have seen.” He must be mad! Yet Dr. Mark Changizi seems sane enough. Does his statement sound crazy to you? Or is it...
by Okanagan Life | May 15, 2012 | Paul's Voice
“I think, therefore I am.” Is this statement false or true? Last year I wrote about an author who claimed to know the happiest region or city in which to live. I wondered out loud if the Okanagan might be it, or if it could ever be that place? I concluded it...
by Okanagan Life | Apr 11, 2012 | Paul's Voice
Think of your average businessperson in the Okanagan Valley for a couple of minutes and you’ll realize they are anything but average. She might have grown up here, started or bought a small business that she runs diligently enough to nourish and care for her family....
by Okanagan Life | Mar 27, 2012 | Paul's Voice
I was late for school. My new 10-speed— salvation! Throwing my math book into a plastic shopping bag, I fled breakfast to negotiate the cars, fences and cats through the alley to arrive at the 20th street stop sign; purring through it without a care. Thirteen year...
by Okanagan Life | Nov 30, 2011 | Paul's Voice
Buying local is the best way to fuel the Okanagan economy. Exercising your democratic right to choose will not only help local business people survive and thrive; it will allow you the satisfaction of occupying the brain of a billionaire. Once upon a time, the world...
by Okanagan Life | Nov 1, 2011 | Paul's Voice
The last decade has seen unprecedented unethical behaviour in the corporate world. Ponzi schemes, cooked books, too-big-to-fail corporations and billions of dollars in bailouts have driven the economy over a cliff. The Occupy Wall Street movement, which reached the...
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