Advertisement

Select Page

BC’s Second Ever Family Day Brings Economic Benefits to Ski Resort

BC’s Second Ever Family Day Brings Economic Benefits to Ski Resort

Silver-Star-Family-Day-skiSilver Star Mountain Resort is anticipating its second successful BC Family Day after the new family holiday gave ski resorts an economic boost during February of last year. The provincial government, after being lobbied by BC ski resorts, moved BC Family Day so that it would not conflict with other provinces’ holidays. Doing so created a holiday that benefits all British Columbians and provides economic benefits to the ski resorts and BC Tourism.

Residents presenting a valid BC driver’s license on Monday February 10 can purchase half-price lift tickets.
“Family Day was a great success last year,” says Anne Haight, director of sales and marketing. “We had an excellent turnout and it was one of our busiest weekends of the year. The pond was busy with families skating and playing ice hockey and many were out tubing too. It puts a smile on my face to see these Canadian traditions live on. I hope everyone spends this fun holiday with people that are important to them.”

To celebrate BC Family Day, Silver Star is offering deep discounts on lift tickets and accommodation. Stay three nights and ski two days at Silver Star Mountain Resort and you will receive 15 per cent off slope side lodging and lift tickets. To book, call Silver Star Holidays and quote booking code WA.

Silver Star is hosting the 33rd annual HollisWealth Over the Hill Downhill ski race that falls during this weekend, on Sunday, February 9. Individuals and teams that register have the chance to win prizes for fastest times down the mountain.

“This stretch of winter can feel never-ending so its the perfect time to bring your whole family out to the mountain,” says Michael Sherwood, general manager, Silver Star Mountain Resort. “Parents can ski or ride, kids can go tubing or hit the ski school and grandma and grandpa can take their time gliding along our Nordic ski trails. Silver Star offers so many family friendly activities to choose from at family friendly prices.”

Silver Star’s participation in the Family Day Ski Promotion ensures tourism dollars remain in BC while supporting key local businesses and driving an increase in job opportunities. David Lynn, CEO of Canada West Ski Area Association, deemed the first ever Family Day’s promotions as “phenomenally successful.”

Photo by Tim Fitzgerald

Related Post

About The Author

Editor

Okanagan Life captures the essence of life in the Okanagan Valley with informative and entertaining features on issues that matter to people who live or vacation in this great region, plus stories on Okanagan destinations, personalities, wine, food, history, outdoor recreation and more. We're now in our 30th year of publishing. Subscribe

30,000 giveaway for small business okanagan

Current Issue

yearly-subscribeDigital Edition - Yearly Subscription

Each month, we're giving away 30 free annual subscriptions to celebrate our 30th year in publishing! With a digital subscription, you can enjoy Okanagan Life on your tablet.

Upcoming Events

Jan
19
Fri
7:30 pm Cheng² Duo @ Frank Venables Theatre
Cheng² Duo @ Frank Venables Theatre
Jan 19 @ 7:30 pm – 9:30 pm
Cheng² Duo @ Frank Venables Theatre | Oliver | BC | Canada
Friday January 19, 2018 – 7:30 CHENG² DUO Presented by the South Okanagan Concert Society Committed to bringing classical music to 21st-century audiences through innovative programming and engaging presentations, Canadian classical pianist and cellist Silvie[...]
Jan
27
Sat
10:00 am The 2018 Scotties Tournament of ... @ South Okanagan Events Centre (SOEC)
The 2018 Scotties Tournament of ... @ South Okanagan Events Centre (SOEC)
Jan 27 @ 10:00 am – Feb 4 @ 1:00 pm
The 2018 Scotties Tournament of Hearts @ South Okanagan Events Centre (SOEC) | Penticton | BC | Canada
The country’s best women’s curling teams will not only be chasing a Canadian championship, they’ll also be playing under a new format at the 2018 Scotties Tournament of Hearts in Penticton, B.C. The Canadian women’s[...]
7:30 pm The Paperboys @ Rotary Centre for the Arts
The Paperboys @ Rotary Centre for the Arts
Jan 27 @ 7:30 pm – 9:00 pm
The Paperboys @ Rotary Centre for the Arts | Kelowna | BC | Canada
Celebrating their 25th anniversary year, Vancouver Canadian musician Tom Landa, is looking back on the legacy of his much-loved folk rock band The Paperboys. For a quarter century, The Paperboys have been touring the world[...]
Jan
30
Tue
7:30 pm Misery: Theatre Series @ Vernon & District Performing Arts Centre
Misery: Theatre Series @ Vernon & District Performing Arts Centre
Jan 30 @ 7:30 pm – 9:00 pm
Misery: Theatre Series @ Vernon & District Performing Arts Centre | Vernon | BC | Canada
The Vernon and District Performing Arts Centre proudly presents Arts Club Theatre’s production of Misery on Tuesday, January 30 at 7:30pm. Misery is the third performance in the Society’s 2017/18 Theatre series. Written by William[...]

TWITTER

Error: Please enter a valid email address

Error: Invalid email

Error: Please enter your first name

Error: Please enter your last name

Error: Please enter a username

Error: Please enter a password

Error: Please confirm your password

Error: Password and password confirmation do not match